Tuesday, 18 April 2017

Editing Post

After much feedback from our peers and teacher,  I took it upon ourselves to try and improve the editing of the film. This was to add onto the editing already done by my group member Ghanshaym. Originally we were told that many scenes become quite dull has the editing isn't creative. So to change this I suggested adding more cuts to the long takes to make it go along the beat of the song. This made it more interesting to watch as well as changed the flow of the song. We also added more footage to some long takes, so the audience isn't looking at the same scene for too long. James also came on board with Thomas. We worked together to improve the video.


FINAL VIDEO after finally edited

Friday, 3 March 2017

Evaluation Question 4- How Effective Is The Combination of Your Main Product and Ancillary Texts?

Evaluation Question 3 - In what ways does your media product use, develop or challenge forms and conventions of real media products? (Interview)


Interviewer: 'In what ways does your media product use, develop or challenge forms and conventions of real media products?'

Bobby Ezeoba: 'I felt that the media product my group created, our music video Day N Nite, did all three of those things. The rea-'

Interviewer: Wait, sorry to interrupt you, but your music video did all three what?'

Bobby Ezeoba: Oh, when i say all three, I mean my music video used,developed, and challenged the forms and conventions of real media products. As I was saying(chuckles) my music video "Day N Nite" is quite controversial to its hip hop genre. I say this in the sense that you don't see what you would normally see within the original music video. This is in the sense that is doesn't showcase women or wealth to an extreme extend or even the Kid Cudi's normal neighborhood. This was incorporated within our music video as we stepped out of the hegemonic norms for a hip-hop video. You didn't see women being glamoured or focused sexually. However it does use the some iconography from the hip hop genre. That can be seen in our artist, King J's appearance as he wears expensive clothing and owns an expensive car and has jewelry at times. Also in the fact that it showcases his home town within the music video. How it develops the genre however compared to the real thing is bringing more historical values to the song. This is portrayed with Greenwich university, and shots filmed near the Cutty Sark. In this way our music video develops the genre making it more than just glamouring a wealthy life style but showcasing the history of the city and not just of his town, which is done by location.


Evaluation Question 2 - How did you use media technologies in the construction and research, planning and evaluation stages?

Evaluation Question 1- What have you learnt from your audience feedback?

Day N Night Final

This is the final version of our video Day N Nite

Tuesday, 28 February 2017

FREE TICKET version 2.0


I made the typography less confusing to read and changed it position within the image as well as change it to win a pair of tickets